I believe that each and every one of us in this world, everyone who has ever lived, has a book in them—a story to tell that’s inside them. The issue is we simply don’t know how to express it, or we don’t even know if it’s possible or an option.
I urge you:
“Do not die with your story still within you.”
But now, with more professional-first publishing platforms like Substack/ LinkedIn, we have the second-best thing.
We have a space, a platform, an outlet to express ourselves, share a piece of our being with another, and maybe even kindle a spark of hope in someone’s darkened world.
We can never underestimate the power of our experiences to enlighten a soul literally on the other side of the world.
For the first time in the history of human civilization, we finally have both the technology and the freedom of human expression.
But unlike before, this time, the only friction we face is not systemic.
- You cannot blame society.
- You cannot blame your parents.
- You cannot blame your teachers.
- You cannot blame the government.
- You cannot even blame your spouse. (You saw that coming, didn’t you!)
It is finally a personal problem.
It is due to a lack of personal agency.
And that is what makes writing online both exciting and intimidating.
While writing coaches like David Perell, Dickie Bush, Naval Ravikant, Tim Denning, Todd Brison, and Ev Chapman have taught us the toolbox of writing and publishing online, I believe the problem is no longer “how”—but finding a compelling “why.”
You already know the tactical benefits of writing (online).
- You could improve your personal brand.
- You could expand your network.
- You could build opportunities.
As for me, by writing online and putting myself out there:
- I found my former co-founder, who was from the UK. (I am from India.)
- I got my current job. My boss found me via one of my LinkedIn posts.
- I built meaningful relationships and unexpected opportunities.
But more than that, I want people to write even if they are not writers.
I want to teach people that they can use writing to:
- Create new ideas
- Solve their problems
- Generate content effortlessly
- Process their emotions and feelings (like self-therapy)
- Develop unique, authentic content that AI/ChatGPT cannot replicate
Basically, I want to write so that you don’t die with your story still in you.
Let it out.
Express yourself.
I believe the world would be a better place if everyone wrote and expressed themselves.
You may think I’m being grandiose. But hey, a man’s got to have his dreams, right?
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